our values



An experience like no other

You met before hairdressers (sorry, facialists as they say) who always guarantee "to listen to you" to achieve "what you expect". Far from the usual shampoo-haircut-brushing that you find everywhere, BY ELINA has a real "results-based culture".

Here, passion for the craft, hair knowledge and expertise in the use of products are staged with accuracy and dexterity.

To the delight of a particularly demanding clientele, the exceptional involvement of the BY ELINA team allows you to want more, dream more and dare more... in full confidence.


Specific and high-end products


Each product used at BY ELINA is carefully selected from the leading brands in the industry: Shu Uemura, Redken, Kydra, Schwarzkopf... Among these professional lines, only the best references are selected for 100% customer-specific services.

While wishing to respond ever more effectively to the various hair problems and the requirements of "in-depth" colouring, BY ELINA seeks to avoid as much as possible the use of certain chemical active ingredients such as ammonia.


Care and beauty


BY ELINA is "the hair care home", even for customers who might have lost all hope.

The salon offers a wide range of possible solutions to treat your hair problems. Here, no ready-made statements or standard formulas... Each treatment is prepared " custom-made " and used with precision to provide a specific solution to a specific problem.


A loyalty that must be earned


For more than ten years, several hundred services have been provided on a monthly basis at BY ELINA, to Parisian and international customers.

With an unrivalled expertise, the entire BY ELINA team is fully committed to achieving the complete satisfaction of those who visit the salon.

Today, the loyalty of some women is such that they now cross France (sometimes even the Atlantic Ocean!) to make sure they attend the salon and benefit from the best colouring services. It must be said that the quality and finesse of the result are so admirable that some can no longer go elsewhere!